Press — We Are 3CS

We Love to Win

We have some exciting media coverage – which you can check out below – but even better? Some pretty sweet awards. We’re honored to have been selected as some of the industry’s best.

We Generate Buzz

We’re proud that our agency and its projects have been featured in some of the industry’s top outlets. Check out some of our recent features.

August 2, 2024 / Biz Bash

Comic-Con 2024: 35+ Clever Ways Brands Engaged Pop Culture Fans in San Diego This Year

Here's how Hulu, FX, Adult Swim, Peacock, Paramount+, eBay, and other brands grabbed attention from the convention's 130,000-plus attendees.

SDCC 2024: Brands Descend On San Diego With Chariot Races, Bathroom Battle Stations and 2D Factories

San Diego Comic-Con returned to its former glory last week after the Writers Guild of America and SAG-AFTRA strikes took some wind out of the event’s sales in 2023. The pop culture convention, this year July 25-28, once again served as a playground for both superfans of comics, movies, TV, gaming and multimedia, and the brands that create larger-than-life activations to engage them. Take a spin through some of the best SDCC 2024 experiences found outside the convention center, and across the city’s Gaslamp District.

Experiential Spotlight: Disney+ The Santa Clauses by 3CS

To celebrate the premiere of The Santa Clauses Season 2, Disney+ partnered with 3CS Productions and creative agency Campfire to bring the North Pole to Westfield Century City in Los Angeles. The space brought the beloved franchise to life, while creating buzz and earned media by making a splash with press and attendees and creating excitement on social media.

Read More at The PR Net

August 3, 2023 / Biz Bash

Comic-Con 2023: All the Spooky, Silly, and Steal-Worthy Brand Activations This Year

That classic Jurassic Park toilet scene, anyone? Here are all the fun ways brands like Hulu, Audible, FX, and Adult Swim grabbed attention during this year's Comic-Con International in San Diego.

Experiential Event Highlight: Hulu's How I Met Your Father Consumer Activation by 3CS

To celebrate the season finale of the new series How I Met Your Father on Hulu, the brand partnered with 3CS Productions to offer an experiential consumer activation – inviting fans to watch a sneak preview of the finale episode from the ultimate fan setting: recreations of the apartment settings from the show.

Read More at The PR Net

July 21, 2023 / Ad Week

The TV-Themed Comic-Con 2023 Activations You Need to See

Hulu is giving fans the opportunity to enter their own cartoon world, Paramount+ has created a lodge full of its mountain of content, and AMC Networks is using the Anne Rice universe to provide an experience with some bite.

The Latest in Experiential Marketing

We checked in with some of the best experiential agencies in the game to find out what they’ve been working on of late, and how they’ve supported their clients through creative and engaging activations.

Read More at The PR Net

August 5th, 2022 / The PR Net

The Current State of the Events Industry

As evidenced by the gallery section of The PR Net site, events and experiential productions have been buzzing all summer. It’s great to see brands bring their communities together IRL, and it’s been especially nice for us to bring our members together in person across multiple markets.

Read More at The PR Net

August 3, 2022 / BizBash

Comic-Con 2022: 29 Out-of-the-Box Engagement Ideas From the Massive Pop Culture Convention

From oversized sand sculptures to a dragon-hatching experience, here's how brands like HBO Max, Audible, Apple TV+, FX, and more drew attention at the return of San Diego's Comic-Con International.

Live From San Diego: Six Can’t Miss Activations

We hatched dragon eggs. We had our personal and work lives “severed.” We danced in a vampire night club. Only at San Diego Comic-Con do these kinds of phrases make sense. And EM was lucky enough to be on the ground this year for the pop culture tentpole’s grand return to in-person.

SDCC 2023: We’re Flying Our Geek Flag To The Top Eight Comic-Con Activations

Approximately 150,000 people were in attendance at the mega fan-con, this year July 20-23, and brands from Hulu to Universal to NBC were waiting just outside the convention center to plunge them into the content, characters and worlds they love the most (even the elevators were immersive). Here’s what went down on the ground.

Sports Illustrated Swimsuit On Location

To celebrate the release of Sports Illustrated Swimsuit 2022, we produced a ticketed, two day experiential consumer activation featuring meaningful panel discussions, model meet & greets, an inside look at the making of the issue, and engaging partner activations.